Elvis helps spread gritting message

By · Filed in Social Media Marketing

Even a council is using online videos to spread their message. ‘In The Depot’ was published on January 21st and as at mid day 23rd Jan it has been viewed 106,069 times – not bad for a video produced by a local council!

Torfaen council created a video with the help of the their local Elvis tribute act, Darren ‘Graceland’ Jones to promote the council’s gritting crews and key winter safety messages.

It’s also a Thank You to residents for their help in spreading some key messages online during the recent severe weather.

The council’s version, ‘In The Depot’. features some of their front line staff performing alongside Elvis in some well known local locations.

The video has been published on the council’s Website, You Tube, Facebook and Twitter accounts.

Neil Jones,  Head of Communications at Torfaen Council said: “‘We’re always looking at innovative ways to engage residents with innovative and memorable council messages. We have built a fantastic online community and this is a fun way to show residents our appreciation for their helpful comments during the past few days. This video highlights the vital work of our winter maintenance crews and an must thank ‘Darren Graceland’ Jones for giving his time to help important messages on gritting.’

Do you have a message you want to get out to people? Start getting creative and use video to spread your word.

From Liz, Ian and the Online & Mobile Marketing Wizards at
Roderick Pugh Marketing
The Local Business Specialists for Online & Mobile Marketing
When achieving a 25% or more growth at your business matters!
Tel: 01554 775 738

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